Tabitha Binding has joined Coed Cymru as chain efficiency project officer for Mid and North Wales.

In the three-year post, funded by the Welsh Assembly government through the Wales Rural Development Plan, Ms Binding will help to improve the supply chain for low value hardwood and softwood species in Wales by linking wood producers, processors, manufacturers and end users. Low value species represent half of the Welsh National Forest.

In her role, Ms Binding will improve product quality, encourage innovation and collaborative ventures and develop new and existing markets. An important element of the project is to encourage manufacturers and specifiers to use heat-treated Welsh timber in laminated windows, doors, flooring products, a range of furniture and other fixtures and fittings.

Ms Binding has spent most of her working life in the timber industry, having spent 20 years as a partner in the former family business, garden furniture manufacturer Sunderland Softwoods.