Timber Expo 2011 organisers say the event is now almost 70% booked.

The show, the UK’s only pure timber exhibition, now has 39 exhibitors signed up, including 16 sponsors.

Organisers have also completed a significant update to the event website, to include new functionality such as searchable exhibitor listings, show features, conference details, an exhibitor zone, media area and TimberExpozine – a quarterly online magazine for exhibitors and visitors.

An exhibitor guide has also been launched to help exhibitors, giving practical guidance on what to do before the show, setting out goals and collecting lead information.

“It’s not just about being a presence,” said event director Loretta Sales. “Every conversation, every visit must count and companies must be able to measure how well the show has succeeded for their businesses.”

The exhibitor guide will go live on Christmas Eve and an exhibitor training day is planned for April 2011.

Exhibitors also have the opportunity to join the Timber Expo steering group.

The event will be held at the Ricoh Arena, Coventry on September 27 & 28. For more details click here