Based in Skellefteå, Sweden, Datapolarna has more than 25 years’ experience serving customers in the timber sector, with customers across Europe. Datapolarna’s product portfolio brings high value add-on functionality to the TimberTec offering, especially in the areas of package logistics, forklift management and roundwood management, through innovative software such as SIPal. Furthermore, Datapolarna adds value in areas such as information security and cloudification and as the digitisation of the timber industry continues these products will enhance and complete TimberTec’s ERP offering TiCom to provide a unique solution set for customers.
As well as this stronger product offering, which will appeal to existing customers, together TimberTec and Datapolarna will be able to address a wider market including hardwood sawmills. Additionally, by leveraging TimberTec’s and Datapolarna’s market-leading positions in DACH, Sweden and Norway the joint offering opens an immediate and significant growth path and the opportunity to expand to new geographic markets.
“I am delighted to welcome the Datapolarna team to TimberTec,” said Kristian Niklasson, managing director of TimberTec. “The timber industry is undergoing rapid change. Digitisation and consolidation continue at pace and therefore an industry specialist with the size and geographic footprint to support customers on this journey is critical. By joining forces TimberTec and Datapolarna become that industry specialist. Moreover, as costs, rise digitisation provides an opportunity to optimise efficiency and maintain profitability. Our new, expanded product offering gives unique support for all of this.”
“TimberTec is the perfect partner to open new markets for the DataPolarna products, bringing together the leading offerings for the Timber market in Sweden and DACH,” said Anders Marklund, managing director of DataPolarna. “We are very excited about the future, the value we can bring to our customers and the opportunity we have to grow the business.”
The joint offering will be immediately available in all markets. Specifically, SIPal will be presented to the TimberTec customer base during the autumn, with the merger and integration of the product portfolio continuing to further increase customer value.