Woodworking machinery supplier AL Dalton Ltd is shifting its business focus to target high profile timber importers.
The Nottingham-based company, whose offering includes Wadkin and Stenner machines, will also be targeting mills and builders merchants throughout the UK and Ireland.
Company director Francis Dalton said: “We have always been involved in this sector but we see a possibility of increasing our business. The growth area is in the larger companies and offering the bigger type of machines, particularly in moulders and resaws.”
He said smaller timber businesses/joineries were not as buoyant as in the past, and did not always want to invest in new technology. However, he emphasised that Daltons would continue to service the sector.
Daltons’ stand at Woodmex in October will reflect its shift, with three moulders and the princpial resaws being displayed.
The company has already experienced success in supplying the Stenner ST100 Resaw into builder merchant groups and joinery manufacturers, while the heavy-duty ST130 has been purchased by a variety of established timber suppliers.
Wadkin planer/moulders have also been supplied to the sector, including the GD5, K25/25 and HT Delta Plus machines.
One or two new machines may figure in Daltons’ future plans, but the company is, for the moment, concentrating on current models.
Sales manager Andy Walsh is visiting potential customers, while new promotional literature has been produced on the Wadkin planer/moulder and Stenner resaw ranges.
