Howarth Timber & Building Supplies has created a new role to reflect the company’s strategy of encouraging customers to be environmentally aware.

Jay Pickup, who is based at the company’s Rochdale branch, has been appointed as Howarth’s national sustainability development manager. His brief is to respond to the market’s increasing demands for environmentally-efficient construction.

One of his first initiatives will be to establish the Howarth Greenhouse, a demonstration and training facility being planned at the company’s Rochdale branch. Aimed at both staff and customers, the facility will be a showcase for environmentally focused products and solutions, and will be offered to other industry organisations to help them develop green strategies.

“Quite rightly, sustainability is a theme that now runs throughout the construction sector,” said Mr Pickup. “A business the size and significance of Howarth Timber & Building Supplies should be leading the way and, through my appointment and a number of other plans we intend to unveil shortly, this is precisely what we are doing.”

Mr Pickup joined Howarth Timber & Building Supplies three years ago and has taken part in Howarth’s structured training programme.