Wolseley is rolling out a timber promotional campaign at its Build Center and Timber Center for the second straight year.
The company’s “Good for Wood” campaign, which champions the versatility and performance of timber as a building material, is being rolled out at all branches this year in conjunction with key suppliers Finnforest and BSW Timber.
It also raises awareness of the commitment Build Center and Timber Center have to sourcing sustainable products, as well as investing in value-added services and technical expertise to create a one-stop shop for timber.
Paul Robertson, Wolseley UK’s national timber development manager, said the campaign would help builders and tradespeople make an informed choice when it comes to sourcing products.
BSW Timber said its involvement would help it reach a wider audience.
All 12 dedicated Timber Centers and more than 150 Build Centers across the UK have FSC and PEFC chain of custody certification and offer more than 6,000 forest products.
