Ligna and Interzum collaborate

Two international trade fairs, Interzum and Ligna are teaming up in the promotion of their respective events next.

Interzum, which takes place in Cologne from 25-28 May is the world’s biggest trade fair for the furniture production and interior construction industries, while Ligna (Hannover, 30 May-3 June) is the leading global market place for forestry and woodprocessing machinery.

Ligna organiser Deutsche Messe AG and its Interzum counterpart, Koelnmess GmbH are presenting their respective events as “a combined destination”, separated by only 300km of autobahn, or two-and-a-half hours in the train.

The two trade fair will collaborate on joint advertising, co-ordinated media relations and special offers on admission tickets and catalogues.

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