The programme is based around six key areas of “practical forest management”, including native tree species, dead wood, valuable habitats, forest structure, water resources and natural forests, and will focus on Finland, the UK, Canada and the US, with UPM setting global and country-specific targets.

“Safeguarding biodiversity is central to sustainable forest management,” said Jaako Sarantola, senior vice-president of forest and wood sourcing at UPM.

“We want to take responsibility for our part in preserving biodiversity.”

UPM Tilhill, a subsidiary of the Finnish firm, kicked off the programme by planting three native oak trees at Dunbog Primary School in Fife, Scotland.